Donor thank you letter. Think about how your thank you letter makes your donor feel. Unless you have a huge number of donors your charity should try to make each thank you letter unique so that the donor knows that letter was meant specifically for her. Donors want to and deserve to feel important.
What works for a fundraising letter also works for a thank you letter. Give donors a thank you letter with ways to stay in touch. However if you have a large number of donations that require recognition the deadline for sending out donor thank you letters can be extended to a week.
Ideally your donor thank you letters should be sent out within two days of the initial donation. Dont let her become one of the many donors who give once and then drop away. Dont let your thank yous become routine and dull.
Individualize thank you letters with donor facts. Your thank you letter is the first step toward retaining this donor. Thank the supporter not the donor.
First names are powerful. By segmenting your thank you letter content down towards what really matters to your individual donors youll guarantee more attention gets paid to what matters. Thank you for your very kind donation which we received today.
Personalize your thank you letter with the donors name double check the spelling and never call a ms a mr and write directly to the individual. Creating thank you letters with a one size fits all approach wont appeal to donors and can make your letter appear less genuine. Sample donation thank you letters posted by dodd caldwell nov 4 2013 weve written two posts now to our nonprofit customers to help them get the most out of their donation thank you letters.
Your donor thank you letter is a great way to engage in creative storytelling. The funds raised will go toward x y and z. When someone donates to your fundraiser think of it as the beginning of a conversation.
And shell feel closer to your organization. If you can send a thank you letter within 48 hours of receiving each donation. Thank you letters have long been seen by many fundraisers as gottados one of those things you just gotta do to get to the real work of fundraising like writing newsletters and having lunches with major donors at great restaurants downtown.
Ideally thank you letters are not just form letters set up and then forgotten. Five tips for writing a donation thank you letter 1. She will remember you.